Disney Brand Loyalty Keynote Speaker
Five daily blogs about life's 5 big choices on five different sites.
Wow. Ever heard that phrase, “Time flies when you’re having fun?” Can’t believe it’s been nearly two weeks since I started writing about the two top leadership books I read in 2009.
Guess what, I never shared the second book. The Last Lecture was the second great leadership book I read in 2009. And the first?
Rich Dad Poor Dad, by Robert Kiyosaki.
How many knew I’ve had a Rich Dad Poor Dad book review over on the right hand column all 2009?
The silver bullet, and we’re not talking Coors Light here. Don’t we dream of finding the silver bullet?
The silver bullet for leadership, for customer service, for brand recognition, marketing, market share, sales, etc.
Maybe we are searching for the wrong solution.
Maybe we should be in search of the …. smart bomb.
Smart bomb? Yes. I just discovered it. (it was right next to the fountain of youth)
My son and his friend are playing video games.
I’m eating some cold, left-over Pasitano’s Pizza for lunch.
Watching them play, with their nine-year old competitive juices flowing, they just got excited about a smart bomb. I watched the bomb grow in size, until it was a giant bubble on the TV, and then it exploded.
All I could think to do was groan for them, in their apparent loss. Because, like most bombs, a big explosion does serious damage.
They corrected me, the way nine-year olds do when adults reveal their complete incompetence about stuff they didn’t grow up with.
A smart bomb, when it explodes, makes everyone near it – smarter, more effective. Better.
Smart bomb. Has a nice ring to it. Imagine if you worked on something important and then it sort of exploded in your face. Youch.
Or, “EUREKA!” As in – “Used to express triumph upon finding or discovering something.”
You know, the silver bullet.
Look at all these things we have to do:
But, ask us to think about our personal vision statement, and you might as well ask us if we can grow a money tree.
Why is that? Am I missing something?
Hey, don’t want to make a big deal, or start some internal swirl of guilt or doubt with anyone, so I won’t dwell on this blog thing from yesterday.
But may I please say one more thing before we move on? Google a few things and see what you get:
Blogging will accelerate your search engine optimization. It’s not a silver bullet, but then again, and we all know “There ain’t no silver bullet.”
And as a “put your money where your mouth is” kinda thing, Google any of my blog titles (minus the .com, .net or .org).
Maybe there is a silver bullet.
Or, beginner’s luck.
How’s the health of your competitive advantage?
If it is anything less than excellent, then you may want to consider what I’m about to suggest, and here’s why:
That’s the key message today. Why would anyone avoid a low cost, incredibly flexible way to improve your edge.
You absolutely need an Internet presence. If you tune this out, you’re in big trouble. The same kind of trouble if you ignore a bad health report.
The easiest way to enhance your edge is to blog. If you don’t know how, there are tons of free online “how to” articles.
GoDaddy has 35 million domain names registered. GoDaddy has seven million customers.
I’m one of them.
Will you be?