Disney Brand Loyalty Keynote Speaker
Five daily blogs about life's 5 big choices on five different sites.
Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.
Customer trust is your biggest economic asset.
And so is employee trust.
Trust is the most difficult asset to acquire because it demands a great relationship.
Society and our busy life habits take us in the opposite direction.
Even playing it safe.
Your “Brand” is the first thing people think of when they hear your name or see you.
Brand is your reputation.
Most people think they have little to no control over this.
Seriously.
And here’s a blinding flash of the obvious, there’s a monumental difference between a good brand and a great brand.
Are you complacent or committed?
If you want to keep people from finding you, what do you do?
You get an unlisted number, right?
It’s one of the most effective ways to keep people from getting in contact with you.
Do you have your own business? Are you in charge of a business? Will you be doing either one of these in the future?
Want a quick measure of your effectiveness?
Google your name or your business’s name.
Happy?
Lonely?
PS. If 3rd graders can’t find you, you’re in trouble.
Occasionally, we walk somewhere and we see the sign, “Reserved for so-and-so“.
Usually, reserved parking spaces are for those individuals who’ve contributed something really important.
In a world full of alpha-dogs, what does it take to earn a reserved parking space?
And, perhaps more importantly, what will it take to keep it?