Institute – Page 2 – Disney Brand Loyalty Keynote Speaker

Keynote Speakers and Disney business insights yesterday

Alex is the rising Senior class president and gave a short speech to his classmates before the Outstanding Scholars awards.

Social media (Twitter) was active with Disney Keynote Speaker updates yesterday.

From Twitter feed yesterday.

My colleague Mike Reardon, a die-hard Boston Red Socks and Tampa Bay Lightning fan.

This is gold.

Closeup of the gold.

Keynote Speakers and Disney business insights yesterday.

Love it.

Never gets old.

Surprised to see photos of Disney Institute content.

Technically, this is not permitted by Disney or Disney Institute.

Will check on it for the current policy.

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There are five powerful lessons in business from Disney

Driving through town yesterday on an errand – stopped in traffic.

My town’s Chamber of Commerce logo.

Love the flag.

Hometowns essentials are our Kingdoms, no?

As CEO of You, Inc, Creating Magic is your responsibility.

Word for word from a Canadian University website…

There are five powerful lessons in business, lessons carefully developed by the Disney organization in its never-ending pursuit of excellence. These universal pillars of a successful business—leadership, culture, service, brand and innovation—are the keys to sustained business excellence. Together, these lessons forge an enduring bond between inspired leaders, motivated employees, satisfied customers, and an ability to drive stakeholder value.

Throughout this course, you will discover insights that drive Disney parks and resorts organization and gain awareness of how these insights could be adapted to strengthen your own organizational efforts.

Did you know: i spent the last 15 years of a 30-year Disney career teaching and advising at Disney Institute? Traveled the globe preaching the “Good News” of Walt Disney.

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If you want to stay on this site and read more posts from this Blog, click here.

Working with Sports Organizations while at Disney Institute

Madison Square garden Theater sign — 2014, taken with my iPhone.

Wrote this at the request of an inquisitive, ambitious, driven, creative, and self-driven individual.

Working with Sports Organizations while at Disney Institute, here are a few i remember personally working with, during 15 years of full-time speaking from 1999-2014:

Orlando Magic (Amway Arena), Brooklyn Nets (Barclays Center), Miami Heat (American Airlines Arena), Portland Trailblazers (Moda Center)
National Football League, NFL Super Bowls 47 (Superdome) & 48 (MetLife Stadium)
NACDA: National Association of College Athletic Directors (National Conference in Orlando)
USATF: United States of America Track & Field (Indianapolis annual meeting)
MLS: Major League Soccer (Owners meeting in Philly, Citizens Bank Park)

Most but not all followed this tier of separate training engagements:

Executive Leadership
Middle & Frontline Leadership
Frontline Employees

Most organizations begin with Customer Service, and Disney Institute has a recipe that focuses on three fundamental components for every employee:

A Service Theme (aka Common Purpose)
Quality Service Standards (a prioritized decision-making matrix)
Behavior Guidelines (tangible, observable, “friendly” behaviors)

Helpful notes:

With the exception of USATF and NACDA, all other sports organizations participated in Leadership Excellence training for their executive teams.
All NBA teams i worked with also rolled out a second wave of training for every leader in their organization, which also had the Executives attending to demonstrate commitment.
A third layer of training completed the initial “Service Excellence” rollout which involved every front line employee, including part-time workers.
After the three-tiered rollout, additional assessments where made, driven by the individual organization’s economics and overall vision. The Orlando Magic demonstrated the most ongoing commitment. They also had the best customer service improvements.

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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

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