Disney Brand Loyalty Keynote Speaker
Five daily blogs about life's 5 big choices on five different sites.
Sales is the transfer of enthusiasm. In 2009, no one had, nor has now, more passion for blogging than jeff noel, The Blog Whisperer, The Internet’s Only Five-A-Day Blogger, and America’s Work Life Balance Expert. What noel learned early on is that few knew (and not much has changed) about blogging and how it can help organizations spread ideas. Seth Godin is the original idea virus spreader. God bless Seth for being indispensible.
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Three years ago, did your organization have an official corporate social media policy? Doubtful. Today? Sure. Industry has mostly caught up with what has been street knowledge for years – social media is invaluable in communicating a brand.
A brand is the first thing someone thinks of when they hear your name. Brands are not always positive. Some brands are so positive, they are the definitive leader: Disney, Apple, Google, Starbucks, ESPN.
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It was three years ago this month that jeff noel began using social media for Mid Life Celebration, LLC, noel’s retirement venture. What few are aware of, is noel was granted an opportunity to blog professionally. From January through July, 2009, noel was given permission to try blogging. He wrote completely on his own and was unendorsed by his organization. It was a very organic process. Armed only with the blessing to try.
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Recently, I posted a blog comment for a friend who asked his readers for advice on an ethical business decision he was facing. Most people suggested that he not worry about “lying” and just do it. I suggested that he let his own conscious be his guide. Interestingly though, he did not seem to understand that character is what we do when no one is looking. To know is to do. To know and not do, is to not yet know.
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There’s a very simple reason blind spots are called just that, blind spots. The only person who can’t see the obvious, is the one who has no clue. In our own unique way, we each have a ton of blind spots. Time gives us opportunity (try) to self-correct. Or not.
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