Without a compelling goal, how can we be a leader?
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Disney Brand Loyalty Keynote Speaker
Five daily blogs about life's 5 big choices on five different sites.
Began the rough draft yesterday to describe concisely what hiring me as a business advisor would look like.
Have a client who wants transformation and world class consistency and operational excellence.
Same client also wants this as cheaply as possible.
She’s been taught to ruthlessly control costs.
Profit is the goal for her, not the reward.
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Two days ago, i wrote this response to an email question about corporate priorities:
• • • • •
Without a common purpose, or unifying goal (as i call it), there’s no irrefutable, self-evident rallying point. This is the beacon for creating a culture by design.
Without being crystal clear on why you exist this powerful question, when addressing everything in your organization, is meaningless:
Does this allow us to better deliver our unifying goal?
For executives, profit is the unifying goal. No harm no foul right? But no one on the front line (onstage or backstage) gives a damn about that. Ignoring this fact does not make it false.
This is one of the early points in my leadership keynote speech.
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Any conference i speak at there is only one goal, one mantra:
Deliver the best presentation of the entire conference.
Egotistical?
No.
A scared obligation.
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(photo: Lunch in Japan on a Sunday is easy when you call Walt Disney World home)
Leadership is the silver bullet. While it’s common to have great business managers leading a team to stellar financial results, the long term toll this effort requires needs to come into question at some point.
Bottomline, the difference between burnout and turnover versus sustainability and loyalty is simply this:
Profit is either the goal or the reward.
Great leaders see it as the reward.
You reach a point where you no longer work for money. – Walt Disney
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