A Conservative Approach Is Customary For Large, Well-Estabished Institutions

It's a social media jungle out there, potentially breathtaking & dangerous on the same day

Organizations with the best reputations and greatest public trust have the most to lose if their social media isn’t specifically and clearly laid out. And even three years later, the social media learning curve is still a curve. The original corporate social media policies laid out broad, general, use-good-judgement verbiage. So much of the Internet landscape was, and still is, a relatively wild frontier.

PS. This is post 4,999, to read post 5,000 please click Blog

Relying Too Much On Speed?

Run & Blog On The Beach?
Run & Blog On The Beach?

Running and blogging have similarities.

You need to practice to be good.

You need to set goals.

You need to continuously learn, if you want to get better.

You need to approach it from many angles to be really proficient.

You need to seek out the best, most effective methods to get the best results.

You need to have fun.

You need to rest.

Creativity comes in many forms

A Pile Of Rocks
A Pile Of Rocks

Creativity comes in many forms, including a childlike imagination to pretend.

Today’s topic reveals the number one Social Media secret.

It’s number one, period.

But vehemently denied by so many.

And multitudes fail because of this.

Let me make this as simple as possible.  The answer is patience.

Click on it to read Seth Godin’s take. It’s his number one most popular blog post.

Patience.

This is why Social Media, and blogging in particular, is overrated.

Imagine, Snowball Marketing

Snowball Marketing?
Snowball Marketing?

Imagine if (random number) half your staff had blogs.  And they wrote about how your company helps people.

Imagine the people you select to blog, like this.  They are smart, professional people.  You already trust them to remain compliant with all your organization’s policies, while interacting with your customers on the phone, and face to face.

Imagine no rules are broken and no lines are crossed – the same way you currently assume your people are behaving in front of your customers.

Is this easy or difficult to imagine?