The paradox of becoming more efficient versus becoming more brave

Lee Cockerell presenting jeff noel with the first copy of The Customer Rules
The most influential business mentor ever, Lee Cockerell (photo: Michelle Sindy)

 

The thing about becoming more productive and more efficient, and talking and sharing tips and tricks is this:

In our battle for efficiency and speed, we hide from becoming more brave.

Who gives a rat’s behind if our mediocrity and conformity is slick and polished?

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Professional speakers who preach text book theory are a waste of time and money

The greatest professional speakers speak from experience
jeff noel has an extreme dislike for people who preach theory

 

Professional speakers who preach text book theory are a waste of time and money, in my humble opinion. They can motivate exceptionally well in many cases, yet deep down, they do not have a clean conscious.

When I’m listening to a presenter, I ask…

How often has this instructor been on the front line? A lifetime? How many days in a row have they lived what they preach? A decade, two, or three?

Are they the same person at home, as they preach on the stage?

Perhaps I should apologize for the high expectations.

When we hear that Walt Disney had secretly wished he never dreamt so big, then I’ll concede.

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