Reputation

Your Promise

This is your vision in a pair of work clothes. It’s your unifying goal.

 

Delivering Your Promise

You must identify every single touch point and then consistently deliver your Promise all day, every day.

 

Connecting Emotionally

It’s simple, emotion trumps everything. And exceeding expectations trumps meeting expectations.

 

 

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This website is about our career health. To leave this site to read today’s post on my home health website, click here.

 

Reputation

Disney World water bridge
One of two “water bridges” at Walt Disney World. Photo 6:30am Sept 19 (yesterday).

 

Running at Disney World
Post written 3 months ago. Photo yesterday morning, Sept 19, 2016. The only way to keep my shirt from becoming soaked (and heavy) is to carrying it.

 

Disney brand loyalty expert jeff noel
Driving by the paint looks fine. Jogging by, it could use a touch up.

 

Brand reputation is the first thing your customers and employees think of when they see you or hear your name. Your brand is your most important asset. And it should not surprise you that your organization (and personal) culture gives birth to what your people (and you) think and do, without thinking – your employee’s (and your) cumulative behaviors become your brand.

(Emotions trump everything.)

 

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This website is about our career health. To leave this site to read today’s post on my home health website, click here.

 

On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

 

5 Brand Loyalty questions

5 Brand Loyalty questions:

  1. Do you have a clear, concise, and compelling customer promise?
  2. Does every employee know the company promise?
  3. Are your employees assertively friendly?
  4. Are your products and services worth the price?
  5. Do your products and services align with what you want your customers to identify with?

 

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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

 

This website is about our career health. To leave this site to read today’s post on my home health website, click here.

 

Seeing what no one else sees and seeing more of it

Nassau, Bahamas port
There are countless distractions in a Cruise ship port, all of them intended to get you to impulse buy.

 

Bicycle at Nassau port
Walking past a bicycle like thousands do every day.

 

Bicycle at Nassau port
Walking past what everyone walks past but seeing something no one else sees.

 

Bicycle at Nassau port
And not only seeing what no one else sees, but seeing more of it than no one else sees.

 

Yesterday when we hid Janice’s birthday cake in the Senior Living Facility communal kitchen and my first thought was, “Look at all this table space. This would be a perfect place to lay out all seven story boards and get started.”

Disney really honed my thinking. i wasn’t thinking about the storyboards, but in seeing the large table space, i immediately remembered the opportunity and possibility.

Can’t turn it off.

It’s a blessing and a curse.

 

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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

This website is about our career health. To leave this site to read today’s post on my home health website, click here.

 

Six days away from launching the next big thing

Disney Institute team 2009 in Chicago
Deeply indebted to my colleagues at Disney Institute. Here are some of them in 2009, in Chicago.

 

Six days away from launching the next big thing.

Back in the day, the thought of writing a single Disney book felt overwhelming.

But with…

Growth.

Confidence.

Purpose.

Now, the goal is seven Disney books.

Wait until you hear the timeline for this impossible goal.

Pretty scary.

 

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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

This website is about our career health. To leave this site to read today’s post on my home health website, click here.