The basics of your business identity

Business tagline — Met the owner two days ago. Raising the Standard is Jaque’s DNA.

Small business story — Jaque started with one push mower. Now he only does upscale contracts.

The basics.

Vision.

Mission.

Story.

Jaque told me, “Eighty percent of my revenue comes from 20% of my clients. Your neighbor is one of my top clients.”

Note: My neighbor is in real estate and uses Jaque’s company commercially, and now, also personally.

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This website is about our WORK. To ponder posts about our HQ, click here.

This simple test should verify the critical business logic

Cinderella Castle sketch from One Man’s Dream. Simple, Walt Disney wanted a place where Families could have fun together.

On a scale of 1-10, with 10 being highest:

How fast do things change in your world?
What is the level of information overload?
How easily is information accessible?
How difficult is it to keep up with information?
How challenging is it to determine what’s most important?
How challenging is it to retain/remember what’s most important?

If ever there was a blinding flash of the obvious for why simple, key, repeatable messages must be the driving force of your leadership culture, is it not the wake-up call from your answers?

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This website is about our career health. To leave this site to read today’s post on my home health website, click here.