Detouring to wonder why

To wonder why?

Detour.

A different route to get somewhere; usually unplanned, unexpected, often scary and inconvenient.

What if we detoured in our journey to understand, and practice, the world-class, Disney Brand Loyalty key drivers required to become and stay one of the most admired companies in the world?

The “what if” usually has an ending sounding like this, “I’ll never know?”

Why?

Because it’s safer, more convenient, and easier to manage the unexpected and unplanned if we just get back to the job at hand, which is to maintain our current reputation in the marketplace.

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