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Style

Style.

Style is timely.

Content is timeless.

Content is generally widely known and easily accessible.

And…

Content can also be architected to be distinct. This is the exception.

So with the content-assumption there’s nothing new under the sun, style is the easiest way to differentiate.

Different is better than better.

Style is distinct…

If you are willing to take risks.

Take risks in the spirit of helping others see and .think .differently

Personal and organizational vibrancy is the only goal.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

Content

Jeff noel disney keynote speaker while at Disney Institute
Disney name tag places this photo 2014 or earlier. Disney content was all i taught at Disney Institute from 1999-2014. The world-class Disney Business architecture is timeless. The Disney content DNA existed even before i was born. However, the style in which i taught was/is one of a kind. i self-directed that narrative. From my own experience as an adult learner: driven largely by how boring most adult to adult teachers/speakers are.

Content.

Your content, in this case.

Content should start by being simple, key, repeatable.

Content should always be broad and deep.

Content is best shared through story, activity, questions, discussion, emotions.

Content is the tool with which you teach others.

Ps. Style is the many methods you use to teach your content.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

Brand

photo from Pamela Wilson's November 2012 Visual Buzz session
Big Brand System’s 2012 monthly webinars help folks make their websites rock (photo from Pamela Wilson’s Visual Buzz)

Brand.

Brand is the first thing people think of when they see your face, or hear your name.

Brand is what you make others feel.

Brand is driven by how much customers think you love them.

Brand is a spectrum of emotional connection.

The stronger the emotional connection, the stronger the brand.

Brand and loyalty are synonymous.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

Mission

Mission.

Mission is everything we need to do to achieve our vision.

Note: A helpful visual…

  1. Vision: To Be.
  2. Mission: To Do.
  3. Brand: To Feel.
  4. Customer: For Whom.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

One-week countdown, work

a row of yellow boxes with a number 5
Started seeing five everywhere. Even on the floor.

Focus, discipline, and vision are hard to beat.

i didn’t have any for daily blogging.

But…

The newly resurfaced 1979 goal to write a book for my kids ignited a fire that could last, or quickly become only ashes.

Looked like the fire was quickly going out.

From October 2008 through March 31, 2009, i had literally nothing to show.

No writing focus.

No writing discipline.

But i did have an old, dusty, 30-year old dream to write a book for my kids.

And the idea hit me…

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This website is about our WORK. To ponder today’s post about our HOME, click here.