Creating this workbook is a great business lesson

Disney's Cinderella Castle
i must always remember my roots, my DNA.

 

Creating this workbook is a great business lesson. Should you pay by the hour or by the project? i do not have the definitive answer, but i do know this workbook will be well over $1,000 to design. Learning expensive lessons comes with the territory. Especially when you hire the best people. There’s a decent chance this workbook will be a breakthrough. Breakthroughs generally are worth every penny you spend.

PS. After this was written, the printing cost alone was $50 per book for 40 copies ($2,000 plus $1,000+ to design = $3,000+). Each book had a tangible $75 price tag. i did not factor in any of my time, which would up the price significantly. The client will never know.

 

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You can just sense there is something remarkable inside

Outside Montreal's Notre Dame Cathedral
Outside Montreal’s Notre Dame Cathedral…you know there is something remarkable inside.

 

The workbook draft was sent to my International Graphic Designer last night. Anticipating something remarkable. We met a few days ago at the Apple Store. My goal was to reinforce the vision of a workbook that is simple, elegant, and different than typical seminar workbooks.

 

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This website is about our career health. To leave this site to read today’s post on my home health website, click here.

Let the workbook work begin

Disney University
Disney DNA starts here.

 

Let the workbook work begin. What kind of workbook would you design if Disney ran your business?

It would be something like this:

  • Simple
  • Easy and fun to use
  • Powerful
  • Tells a story you won’t tire hearing
  • Challenges you to do work that matters
  • A frequent resource (not a shelf decoration)

There, that’s not too difficult.

 

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This website is about our career health. To leave this site to read today’s post on my home health website, click here.