Out of all of them, why is she the obvious pick?

iPhone 5s, 6, 6 plus comparison sizes

 

(photo: iPhone 6 Plus and iPhone 6 announcement with photos comparing size to 5s)

What if we had a reputation as the person or organization that can honestly say:

You can’t get this anywhere else.

With everyone jumping and shouting, ‘pick me pick me’, how do we stand out as the obvious choice?

For the promotion, the special project, the authentic request for advice.

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Is taking risks similar to comedy?

random music video screen shot about real love
Everyone has a story. Everyone has a dream.

 

She is determined, humble, and strives for simplicity.

Probably a zealot too.

She’s passionate about excellence to the point of it being a liability.

Yet others see it as a game changer rather than a liability.

Taking risks is risky.

So is playing it safe.

Maybe it’s like comedy. Timing is everything.

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Is there a cure for sending the wrong leadership message?

Apple Store employee t-shirt slogan
Apple advocates will pay whatever it costs because they believe Apple cares about the user experience first

 

No leader aspires to have others feel like they are only interested in the financial side of the business.

But simply do the math.

It adds up quickly, doesn’t it?

There are exceptions to this stereotype.

Feel blessed if you find yourself there.

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