Brand Loyalty thesis

outlook calendar
Lots of travel. Only i knew Disney retirement, after 30 years of service, was later this same year.

Emotion trumps everything.

dad

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This website is about our WORK. To ponder today’s post about our HOME, click here.

Your do-the-impossible coach

screen shot of blog post
Over-focusing ingrains prioritized habits. Daily habits grow to ‘impossible’ numbers through the habit of consistency.

Your do-the-impossible coach should consistently being doing the impossible.

Say, for example, publishing a seven Disney Business Books series.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

End of 4-page Storyboard

screen shot of asking why five times
Ask why five times to get to the root.

+++++  End of 4-page Storyboard  +++++ 

This is the end of the line for the Book Six storyboard ideas.

This is a project requiring unusual characteristics.

Tenacity.

Vision.

Hope.

Purpose.

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This website is about our WORK. To ponder today’s post about our HOME, click here.

How Bad Do You Want It?

How Bad Do You Want It?

What?

How bad do you want world-class organizational vibrancy?

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This website is about our WORK. To ponder today’s post about our HOME, click here.

How To Execute Next Steps To Convert Theory Into Reality

How To Execute Next Steps To Convert Theory Into Reality

Big picture involvement:

Five foundational ownership tracts; 19 total blueprints.

One owner of everything, the CEO.

Up to 10 Champions selected from CEO Cabinet; two Champions for each of the five ownership pillars (Leaders, Employees, Customers, Reputation, Improve). Some Cabinet members may be responsible for two ownership pillars.

Ten assistant champions selected from your best, most passionate leaders in Human Resources, Labor Relations, Employee Relations, Compliance, Employment, Marketing, Public Relations, Communications. Assistant Champions should only focus on one ownership tract.

Create between 15-30 advocate teams. Teams are comprised of any employee, at any level, in any department. Aim for three to five employee advocates per advocate team.

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Owner

  • CEO

Champions

  • C-Level Executive (always have two, to solve for unexpected absences)
  • Provides vision, inspiration, commitment

Assistant Champions

  • Two cross-functional leaders from Human Resources, Labor Relations, Employee Relations, Compliance, Employment, Marketing, Public Relations, Communications.
  • Always have two, to solve for unexpected absences
  • Provides involvement, accountability, commitment
  • For unexpected absences, always be grooming the replacement from the Advocate Team.

Advocate Teams

  • Created from any employee, at any level, in any department
  • 3-5 employees per advocate team recommended
  • Cross-functional
  • Provides energy, enthusiasm, effort, commitment

Final blueprint

  • Create action steps
  • Review, organize notes
  • Create plan
  • Discuss
  • Summarize
  • Create final blueprint
  • Present to CEO and Cabinet

Develop and deliver campaign

  • Goals/deliverables
  • Assign roles
  • Timeline
  • Accountability

Misc

  • Manage project scope creep
  • Prepare contingency plans for project disruptions
  • Always be grooming replacement/succession

Continuous Improvement

  • Manage health of all teams
  • Grow team bench
  • Measure
  • Celebrate
  • Share
  • Historian documents growth, change, transformation

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This website is about our WORK. To ponder today’s post about our HOME, click here.