Trust is the most important leadership attribute


Trust is the biggest challenge leaders face.

And without trust, commitment and passion rot on the vine.

While the video above isn’t about leadership, it could be – use it to illustrate “the drastic measure” a leader needs to do to signal a line in the sand, a seed of transformational change.


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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.