Disney Brand Loyalty Keynote Speaker
Five daily blogs about life's 5 big choices on five different sites.
How often do you associate with incredible talent? Daily? Weekly? Never?
On a recent call, Gary W. Goldstein, Pretty Woman producer, said you should give your best stuff away, for free.
Radical, not logical, and counter-intuitive for most.
For me, perfect!
People resonate with authenticity, with raw, unrehearsed passion and truth. (duh!)
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A week ago I dropped my fairly new iPhone 4, destroying the screen. Went online and scheduled an Apple Customer Service call. A little later, we spoke, and they were willing to overnight a new iPhone 4. Declining the overnight option, I decided to take my chances, and had the phone rep book a Genius Bar appointment at the local Apple Store.
So I get to the Apple store, but left within 10 minutes.
You see, the Apple Genius Bar guy claimed the phone rep said everything correctly except for one thing. “Uh oh”, I thought, “What did he forget to tell me?”
The Apple Store guy says, “He didn’t tell you that I can give you a new phone at no charge.”
He said telling the truth goes a long way.
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Disney’s CEO, Bob Iger, in a You Tube video interview said,
“Disney isn’t embracing social media. Disney is embracing the customer. The customer is embracing social media”.
Social media can provide greater opportunity to help any organization create a stronger emotional connection with their brand.
Is your company embracing social media? Are you involved in it? Do you know what a Google Alert is? Do you have a domain name? Do you have a blog? These things will be as common as a cell phone some day. There will always be people who “get it” right away, and those that are the last in line.
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How long have you been in the workforce, paying taxes? How long have you been loyal to your current employer? We all understand that employee engagement and retention are critical, long-term business strategies.
Yet, being a great leader has never been more challenging, with the tremendous pressures of today’s unprecedented economic downturn.
It would almost seem that as leaders, we could make excuses to ourselves to justify our focus not on our people, but on the bottom line and our very own survival and reputation.
If you’re a parent (aunt, uncle) would you make excuses and rationalize that your children can fall from being at the top of your priority list?
For my wife, it’s been half her life with the same employer. Yesterday, it was exactly 26 years.
As a leader, you show what you value, every single day. Which should remind us that what we do thunders so loudly, others can’t hear what we say.
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“Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
– Steve Jobs
Steve Jobs, the American computer pioneer who cofounded Apple, is known for his intensity, his brashness, and his focus on elegant design. He was born in 1955 in San Francisco. At age 21, he and Steve Wozniac built the first Apple computer in his garage. Its successor, the Macintosh, introduced the mouse. After Jobs was ousted from Apple, he bought Pixar Animation, creator of Toy Story and Finding Nemo. On his return to Apple, he introduced the iMac and iPod, restoring the company’s luster. He now lives in California with his wife and three children.
Are you passionately following your dreams?
Being organized can help you keep your dream alive.