Know and understand in Disney-speak

Yesterday in LinkedIn.

Know and understand in Disney-speak.

Demographics and psychographics.

This is the Disney Way we use to explain going “above and beyond”.

It’s how the Disney Compass came into being as a way to visually explain to outsiders how we think.

Son, lean on needs, wants, stereotypes (+ and -), and emotions (+ and -). You know this inside and out. Use the compass to be a more compassionate, productive, loving, and efficient person.

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