Ever work invisibly on a game changing idea?

Quote about being a visionary
Photo: an hour ago from a friend’s Facebook update.


Have been working invisibly for the past week to create the right questions and the right vision to help someone who wants to change things.

My mission is to convince him to take an expensive risk that has no guarantee.

Why would anyone spend either side of $250k for something that cannot be guaranteed to work?


Because they want to become the category, not be the best in a category.

Taking risks is risky. So is playing it safe.

If we do nothing, we know what to expect.

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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.